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Hollister CO is a clothing brand whose products are sold throughout the United States. The brand is owned by Abercrombie & Fitch Co which is an American retailer of clothing products for both Men and women. The brand was created in the year 2000 and the Idea behind the establishment of the brand was laid down by the founder of Abercrombie & Fitch Co when he moved from New York to the Dutch East Indies and created the company in his dreams which does not exists in reality after returning to the United States. The opening of its first store in Columbus, Ohio at the Easton Town Center saw a good response which compel the company to open more stores of its own in different parts of the country. The brand was created in order to attract mainly teenagers and sell products at a lower Price than its parent company. The brand products became quite popular and resulting this the company opened its stores in Canada. Over the years, the company launched number of products related to lifestyle such as fragrances, beauty-care and body-care products. The company sells number of clothing products such as mens and womens clothing, fashion accessories, t-shirts, trousers, jackets etc.